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100% online practical digital marketing training in just 3 steps

Digital Marketing

Get the exact strategies, systems and secrets used by the top advertising experts across every major marketing channel in ecommerce.

Attend masterclasses in Facebook Ads, Instagram, Google, TikTok, Content Marketing and more.

Paid Advertising

Paid ads: the secret scaling weapon of choice for the world’s biggest brands. Learn from top industry leaders how to scale with Facebook, Google, and more.

Marketing: Influencer, Email & More

Influencer marketing. Email funnels. SEO. Customer loyalty. Discover how to attract and convert customers that keep coming back for more.

The Future of Ecommerce

We’re on our way to the future. Ecommerce is too—with the latest augmented reality tech, voice commerce, video marketing and more. Find out how the future is shaping up and how you should be too.

Digital Marketing

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Online Selling

Running on Shopify? Woocommerce? Amazon? Etsy? Discover what it takes to build a brand that stands out from the crowd and converts like crazy.

Store Design & Optimization

Design, optimize, repeat. Learn how to turn your store into a high-converting sales machine.

Marketplaces & Social Commerce

Running your store on Etsy, AliExpress or Ebay? Or looking to sell natively on Instagram, Facebook or TikTok Shopping? Get the latest tips and tricks from top brands that make these channels work for them.

Selling on Amazon

Building your Amazon empire? Learn to tame the beast from the best. Get the latest secrets on how to conquer the algorithm, optimise your listings, and make the most of the world’s biggest marketplace.

Brand Building

What's your brand's story? What does it take to become a household name?

Learn what goes into building the brands of the world's most sought-after ecom businesses.

Online Selling

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E-Commerce Operations

Learn how the leading DTC brands source quality products, manage fulfillment and run seamless business operations all across the globe.

Get select, insider tips that will save you many hours (and headaches) in the long run.

Sourcing Products

A quality brand starts with a quality product. Learn how the best brands source and manufacture their goods in ways that make (rather than break) their businesses.

Fulfilment

Backlogged orders, parcels lost in the mail, customs issues and import duties... This part doesn’t have to be a headache. Learn how to keep up with demand and ship worldwide, fast.

Business Operations

Drowning in customer support queries, overwhelmed by returns, or struggling to keep your team happy? Learn how the top DTC brands stay organized and face day-to-day operational demands head-on.

E-Commerce Operations

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What you will learn

  • Digital Marketing Strategy: Students learn how to develop an Digital Marketing & E-Commerce strategy and how to analyze data to optimize the performance of the online store.
  • Digital Marketing: Students learn about the different digital marketing channels, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and mobile marketing, and how to use them to drive traffic and sales to an E-Commerce store.
  • Customer Acquisition and Retention: Students learn how to acquire new customers and how to keep them engaged and loyal.
  • Data Analysis and Optimization: Students learn how to use data to optimize the performance of an E-Commerce store, including website analytics, A/B testing, and customer segmentation.
  • Digital Marketing Platforms and Technology: Students learn about the different platforms and technologies used in Digital Marketing & E-Commerce, such as Shopify, Magento, and WooCommerce.
  • Digital Marketing Law and Regulations: Students learn about the laws and regulations that govern Digital Marketing & E-Commerce, including consumer protection, data privacy, and cybersecurity.
  • Entrepreneurship: Students learn how to start and run an Digital Marketing & E-Commerce business, including market research, business planning, and fundraising.
  • Supply Chain Management: Students learn how to manage the supply chain of an Digital Marketing & E-Commerce business, including order fulfillment, inventory management, and logistics.

100% practical program on a real-time E-Commerce store

Last Date Admission Status Course Mode
JAN 20th Closed Online
Jul 29 2024 (Last Date) Closing Soon Online
Starts at ₹94,000

Admissions closing soon

+91 - 9731508888
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Syllabus

Practical 1:1 training on Performance Marketing, Digital Marketing & Social Media, ChatGPT, Influence, Sales Funnels, Google Ads, Facebook, SEO, SEM, SMO, Shopify, WordPress, Instagram, YouTube Ads, E-Commerce Marketplace Sales on Amazon, Alibaba & Dropshipping Mastery.
  • 1: Certified Digital Marketing Professional
    • 5-6 Hours
    • 1 Assignments
    Learning Objective: Practically understand Digital Marketing Strategies, learn to focus on every step of your customer, thinking like a CEO, Story Telling, Digital Marketing Tools.

    Preview

    Fundamentals of Digital Marketing
    Understanding Customer Persona
    Developing Digital Marketing Framework
    Digital Brand Awareness
    Digital Marketing Tools used in Digital Marketing & E-Commerce
    Keeping Your Company in Digital Marketing & E-Commerce Trend
  • 2: Certified Marketing Automation Expert
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how marketing automation transforms email marketing to support multichannel marketing campaigns and increase lead generation and conversion.

    Preview

    Automation Bots for your Digital Marketing & E-Commerce Marketing Strategy
    Automating Interaction with your Website Visitors
    Automating Marketing Research
    Automating Lead Nurturing
    User Experience Automation
    Automating Social Media Messaging
    Automating Team Management
    Automating Sales of your Products
  • 3: Certified Growth Hacking Expert
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn what strategies make Uber, Airbnb and top Digital Marketing & E-Commerce startups an billion dollar business. Learn the marketing hacks and growth secrets today.

    Preview

    Introduction to Growth Hacking
    Understanding the profile of a growth hacker
    The Growth Hacking Process
    The Growth Hacker Funnel
    Push & Pull Tactics in Growth Hacking
    Product Tactics for Getting Visitors
    How to Retain Users
    Tools & Terminology in Growth Hacking
  • 4: Certified SEO Strategy Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Get the best-in class hands-on practice on all the industry-related SEO tools and applications to get Product Pages to Rank #1 on Google, Learn SEO that works for E-Commerce Stores.

    Preview

    Introduction to Search Engine Optimization
    On-page & Off-page SEO
    Blackhat SEO Vs White Hat SEO
    Keyword Research & Link Building
    How Google Ranks Content
    Indexation & Accessibility
    Site Speed & Performance
    SEO Tools
  • 5: Certified Social Media Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Understand the basics of Youtube, Facebook, Google+, Twitter, Instagram and blogging.Use social media not just for marketing, but for customer services & PR.

    Preview

    Introduction to Social Media
    Social Media Best Practices
    Social Media Metrics & ROI
    Finding the Right Social Media Network
    Facebook & Twitter Marketing
    Google + & Linkedin Marketing
    Youtube & Pinterest Marketing
    Digital Marketing & E-Commerce Idea Validation & Brand Positioning
  • 6: Certified Content Development Expert
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to develop over 42 different types of Audio, Visual & Text contents that can help your products to get sold online. Get Tools & Software to Practice content development.

    Preview

    Introduction to Content Development
    Content Development in Pinterest
    Content Development in Linkedin
    Content Development in Twitter
    Content Development in Facebook
    Creating Customer Targeted Content Development
    Creating Inbound Public Reations Content
  • 7: Certified Content Marketing Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn the top Web content development by researching, writing, gathering, organizing, and editing information for publication on websites.

    Preview

    Creating Compelling Marketing Content
    Creating an Effective Content Marketing Strategy
    Creating Appropriate Content Guidelines
    Identifying Promotional Opportunities
    Content for Different Audience Segment
    Promoting Content Through Different Channels
    Finding Industry Influencers
  • 8: Certified Affiliate Marketing Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how creating affiliates around you can provide a steady stream of income for your E-Commerce store. Learn different of CPA, CPC, CPM & CPV campaigns for an effective affiliate marketing.

    Preview

    Introduction to Affiliate Marketing
    Affiliate Marketing Strategies
    Affiliate Marketing Paradigmss
    Effective Promotional Strategies
    Analyse Digital Marketing & E-Commerce Market Opportunity
    Choosing the Best Affiliate Niche
    Pros & Cons of Major Affiiiate Sites
    Affiliate Marketing Resources
  • 9: Fundamentals of Digital Marketing
    • 5-6 Hours
    • 1 Assignments
    Learning Objective: Learn the framework and become organised. in Digital Marketing & E-Commerce management. Start your Digital Marketing & E-Commerce journey with us and become job ready.

    Preview

    Introduction to Digital Marketing
    Online Shopping Process
    Starting Your Own E-Commerce Store
    Profitable Product Selection
    Analyse Digital Marketing & E-Commerce Market Opportunity
    Target Customer Identification
    Pricing Your Products
    Digital Marketing & E-Commerce Idea Validation & Brand Positioning
  • 10: Certified E-Commerce Web Developer
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to build the frontend of an E-Commerce store from scratch all with your imagination without using coding or technical work with ongoing support from IIEC

    Preview

    Choosing a Domain Name
    Understanding Site Design
    Low Cost Web Development
    Best Hosting Service
    Creating Search Engine Friendly Contents
    Publishing Your Digital Marketing & E-Commerce Webstore Online
  • 11: Certified E-Commerce Operations Manager
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: In this module, IIEC will teach you Digital Marketing & E-Commerce Cashflow Management, Power of Affiliates, Selling Information, Payment Gateways, Shopping Cart Solutions, inventory Management, Logistics.

    Preview

    Understanding Cash Flow in Digital Marketing & E-Commerce
    Power of Affiliate Networks For Digital Marketing & E-Commerce Sales
    How to Sell Information Online
    Scrum Foundations (5 Scrum Values)
    Payment Gateways
    Shopping Cart Solution
    Inventory Management
    Digital Marketing & E-Commerce Logistics & Order Fulfillment
  • 12: Certified E-Commerce Law Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: This module teaches you how to incorporate a business, the laws and also the Intellectual Property Rights such as Copyright, Trademark & Patents to protect an Digital Marketing & E-Commerce Business model.

    Preview

    Business Laws
    Types of Business Incorporations
    Intellectual Property Rights Of Your Digital Marketing & E-Commerce Business
    Digital Marketing & E-Commerce Business Taxation
  • 13: Certified Dropshipping Expert
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn why Dropshipping can be a profitable and exciting area for first-time entrepreneurs looking for a business to start.

    Preview

    Introduction to Dropshipping
    Supply Chain & Fulfillment Process
    Finding Suppliers & Wholesalers
    Profitable Product Selection
    Analysing Data Trends
    Dropshipping on Various Digital Marketing & E-Commerce Marketplaces
    Inventory Management & Order Fulfillment
    National & International Shipping
  • 14: Certified E-Commerce & Global Trade Professional
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to sell products in wholesale ( B2B ) globally and get a Professional Certification in “Digital Marketing & E-Commerce & Global Trade” from Indian Institute of Digital Marketing & E-Commerce and inttco Singapore ( B2B Global Trade Company).

    Preview

    Introduction to International Trade
    Understanding Cross Border Digital Marketing
    International Trade Process
    Documentation Required for International Trade
    Custom Clearance Procedure
    Banking & Payment Mechanism
    Shipping & Logistics
    International Market Analysis
  • 15: Certified E-Commerce Security Manager
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn about the top E-Commerce Store's Security & customer Frauds, developing Digital Marketing & E-Commerce security planning, making the store hack proof and more

    Preview

    Introduction to Digital Marketing & E-Commerce Security Management
    E-Commerce Store Security & Customer Frauds
    Digital Marketing & E-Commerce Information Security Planning
    Making Your E-Commerce Store Hack Proof
  • 16: Certified Retail Digital Marketing & E-Commerce Executive
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how to make a Retail Store Cashier less, Learn major design trends and techniques used by successful retailers around the world - techniques that they can implement themselves to improve shopper experience in their own stores.

    Preview

    Introduction to Digital TransformationIntroduction to Digital Transformation
    Online Business Platforms
    Entering From Retail to Online
    Digital Marketing & E-Commerce Marketplaces
    Selling on Social Media Network
    Designing
    Optimising Product Page
    Retail to Online Store’s User Experience
  • 17: GST for E-Commerce
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn the Recent Update on GST and The Impact of GST on Digital Marketing & E-Commerce Businesses, Get thorough understanding of the GST tax regime and will be "GST Ready" for the coming future

    Preview

    Agile ManifestoIntroduction to GST for E-Commerce
    Problems before GST
    Features of GST
    Register for GST
    Filing GST Returns
    Claiming GST Credit
  • 18: Online MBA [PGP] in Digital Marketing & E-Commerce Exam
    • 120 Minutes
    • 100 MCQ
  • 1:1
    Practical Program
  • 200+
    Hours Video Lecture
  • 17
    Certificates
  • 11
    Practical Program

Tools You'll Master

Facebook Ads Google Ads Google Tag Manager Google Keyword Planner Google Analytics Google Data Studio Bing Ads Mangager Youtube Advertising YouTube Analytics MAJESTIC MOZ semrush SpyFu Buffer Hootsuite Social Studio Facebook Insights QlikView Google Trends uber suggest Feng-GUI hitwise SimilarWeb Google Ads Manager LinkedIn Ads Twitter Ads Raven SE Ranking Facebook Instagram LinkedIn Twitter YouTube

Certification

IIEC's Online MBA [PGP] in Digital Marketing & E-Commerce Program alumni started 1000's of Digital Marketing & E-Commerce companies

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Skills Covered

Digital Marketing & E-Commerce Operations - Managing Inventory , Order Management, Catalog Management, Returns, Fulfilment,Digital Marketing, Digital Marketing & E-Commerce SEO, Social Media, Digital Marketing & E-Commerce Advertising, Growth Hacking, Marketing Automation, Data Analysis.

TRAINING METHODOLOGY

Video Based Training

Step-by-Step 200+ hours of processes, principles and checklist on fundamentals to advanced E-Commerce Store Management.

Instructor-Led Training

60 mins to 120 mins of Live Streaming group class per week on current and upcoming Digital Marketing & E-Commerce trends covering Digital Marketing & E-Commerce Operations , Marketing and Sales Strategies.

Practical Software Training

Learn to create a fully functional E-Commerce store using popular Digital Marketing & E-Commerce tools and submit assignment , get feedback from mentors and upgrade your Digital Marketing & E-Commerce skills practically

Support Services

Up-to-date course contents by Digital Marketing & E-Commerce Industry Experts.

Live Mentorship Support

  • Stay updated with live classes from industry trainers.

  • Get one-on-one interaction with Digital Marketing & E-Commerce mentors from major Digital Marketing & E-Commerce Companies.

Assignments

  • Get assignments related to Digital Marketing & E-Commerce like seller management, seller onboarding, Digital Marketing & E-Commerce sales and management etc.

  • Assignments and internship oppurtunities from Amazon, Flipkart, Alibaba, Google, Paytm etc.

  • Performance based earning opportunity upto 1 Lac rupees per month.

Free Updates

  • Get real time case studies related to Digital Marketing & E-Commerce industry

  • Access to video lectures covered on each Digital Marketing & E-Commerce update.

  • Study research papers on various Digital Marketing & E-Commerce technologies and integration.

  • Access to free Digital Marketing & E-Commerce legal documentation.

Life Time Access

  • Get life access of the course you enrolled.

  • Refer the course any number of times from your dashboard.

  • Access to course updates for lifetime.

  • Life time course support is provided to the students.

Help Desk

  • 24/7 online support by dedicated course support staff.

  • Support provided through Whatsapp.

  • Support provided through Video Calls.

  • Support provided through Phone & SMS.

  • ENROLL ONLINE

    Enroll in IIEC Digital Marketing Mentorship Program

  • UNDERSTAND LEARNING PATH

    access to various contents to become career ready.

    Get access to
    • Practical Video Series
    • Software Tools
    • Practical Case Studies
    • Live Classes
    • Industry Updates

  • Submit Assignments

    real-time case based assignments to deal in critical situations.

  • Online Exam

    score 60% to qualify in exam.

  • Digital Certificate

    get instant PGP Certificate & 17+ individual certifications to your registered email ID.

  • Post Certification Support

    get assistance with the support services provided to students.

Testimonials

Pricing

Online MBA [PGP] in
Digital Marketing & E-Commerce

All-in-One Digital Marketing Practical - 17 Marketing Courses in 1

Online PGP

Digital Marketing &
E-Commerce

Program Cost
₹94,000

Practical 1:1 training on Performance Marketing, Digital Marketing & Social Media, ChatGPT, Influence, Sales Funnels, Google Ads, Facebook, SEO, SEM, SMO, Shopify, WordPress, Instagram, YouTube Ads, E-Commerce Marketplace Sales on Amazon, Alibaba & Dropshipping Mastery.

  • 11 Months Access, Updates
  • 17+ Certificates Bundle Included

    01. Fundamentals of Digital Marketing

    02. Certified Digital Marketing Web Developer

    03. Certified E-Com. Operations Manager

    04. Certified Digital Marketing Law Professional

    05. Certified Dropshipping Expert

    06. Digital Marketing & Global Trade Professional

    07. Certified Digital Marketing Security Manager

    08. Certified Retail Digital Marketing Executive

    09. GST for E-Commerce

    10. Certified Digital Marketing Professional

    11. Certified Marketing Automation Expert

    12. Certified Growth Hacking Expert

    13. Certified SEO Strategy Professional

    14. Certified Social Media Professional

    15. Certified Content Development Expert

    16. Certified Content Marketing Professional

    17. Certified Affiliate Marketing Professional

  • Real-time training by building an E-Commerce store
  • 100% Practical E-Commerce store development, management and marketing
  • Career advice (₹10000 +)
  • Job Board Access
  • Note:  For jobseekers & entrepreneurs who want to learn Digital Marketing business and apply on their own business and profession.
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